One really has to get one’s blogging shit together, doesn’t one? Haven’t posted since God was a boy and it would look to the untrained eye like I’ve been staying in bed the past few months. That untrained eye would be half-right. My brain has been having of a bit of duvet day, even though I have actually been working away.

So on what you ask? Well here’s a bit of a round-up, because I’m working on a whole lot of nice stuff at the moment and by the time I get the post that, this lot may be truly irrelevant.

First up, a bit of radio I did for McDonald’s breakfasts, the idea being that by dropping in for a McMuffin or something, you’ll be starting your day in a happy place, even though you’re probably ten minutes away from a world of shit.

“Car Trouble”

“Tax Returns”

Now we move on to the current brand campaign for RTÉ 2fm, which was only a couple of weeks out in the public domain when Gerry Ryan unfortunately passed away. It’s a shame because the pieces of the campaign that related to him were some of the strongest. This is the commercial that was intended to run in cinema only, which we will have to take another look at in some way obviously as Ryan Tubridy takes over the mantel.

“Market”

Here are some of the 6 sheet outdoor executions from the campaign.

These are the bus cards. Bit more meat in them wordcount-wise, but then we have the audience trapped, I mean captive, don’t we?

With Rick O’Shea’s huge twitter following, it seemed apt for his show to take the bus backs with this one.